![]() Exploring the books on that page and the categories their authors have chosen should give you even more ideas. If a category looks promising, click through to explore its Best Sellers page. Then go to the product details and see which categories these competing titles are listed under. You might try ‘pinch pottery guide’ or ‘pottery for beginners’ for the same pottery book.įrom the results, compile a list of books similar to yours. Start by plugging some relevant keywords into the Amazon search engine. But to build a more complete list, you’ll need to take a page out of your competitors’ books. Listing in a subcategory automatically lists your book in every one of its parent categories, too, so this is where you would list your book.įor example, if you’ve written a how-to guide on pinch pottery for beginners, you might follow a path similar to this one:Īfter having a browse, you should have some idea of where your title might fit. ![]() When Amazon stops giving you a new list of options, you’ve reached the deepest layer of categories. Click on one of those, and you’ll be given the sub-sub-categories. ![]() Click one, and you’ll be given a list of subcategories. Just go to the department you want to explore and scroll through the sidebar until you find the list of categories. Once you know which literary umbrella your book falls under, you should familiarize yourself with the full list of book categories and subcategories on both the Kindle eBook store and the Amazon book store - since they differ slightly. If you’re unsure, take a look at our ultimate list of book genres - where you’ll find a detailed breakdown of the different types of nonfiction and fiction, as well as a two-minute quiz that’ll point you towards your novel’s subgenre. To build a list of relevant categories, you first need to know your book’s genre. To help you arrive at your final selection of book categories, it’s useful to start with a mammoth list of relevant options and whittle them down from there. How to choose the right categories for your book But ranking among the top three books in a specific category is both achievable and valuable - if you know which categories to pick. Having one of the bestselling books across the Amazon store may be unachievable for all but the most successful authors (who usually have a publisher's backing). There’s no missing the books at the top of the “Dystopian Fiction” Best Sellers list! The more copies you’re currently selling, the higher you climb - and the better chance you have of reaching readers browsing through your chosen categories. If you want to know more about how visibility spots are determined, head to our post on Amazon algorithms, or take our free 10-day course that will teach you all you need to know about Amazon algorithms.įor now, though, all you need to know is that these lists are arranged in order of current sales rank. They’re often referred to as “visibility spots” because having your book at the top of these charts guarantees that readers will see it when they head to your chosen category. The important thing to understand is that Amazon automatically creates several lists within each category to help readers see which books are trending - much the same way that a bookseller in a traditional store would arrange the window displays. If your book is not listed where your target audience would expect to find it, then your sales will struggle, no matter how good your writing is. In short, categorization gives Amazon readers a way to search for books by genre or topic. Why should you care about Amazon categories? For a deeper look at selecting categories, download his free ebook: How to Market a Book: Overperform in a Crowded Market. In this article, we’ll reveal the importance of choosing the right categories and provide you some practical steps to perfectly place your book on Amazon’s bulging shelves.įor this post, we’ve had a helping hand from Reedsy's in-house marketing expert, Ricardo Fayet. But when an author self-publishes a book through Amazon, they actually have over 10,000 categories to choose between, ranging from the broad (like 'romance') to the incredibly specific (think 'viking historical romance'). To help its millions of readers discover their next literary fix, Amazon organizes all of its titles into book categories - just as traditional a bookstore would. If you needed any reminding, Amazon is still the biggest bookstore in the English-speaking world.
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